ICONIQ Group is a multi-disciplinary company in the construction industry. Our primary focuses are residential construction and development, but we also have dedicated divisions that attend to specific needs of the industry such as Fire and Access.

We were tasked to write a brand strategy to help us write meaningful copy for the website, and to better understand the company. This piece of work ensures all subsequent marketing collateral will resonate with the target audiences and communicate successfully to drive leads.

We were also tasked to create a new, bespoke company website with improved structure, navigation, messaging, content and design. It is designed to achieve the outcomes identified in the brand strategy.

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Contributors: Oneforall

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