While I worked at DDB Aotearoa, we approached Think Packaging to help ideate and create an influencer kit for the New Zealand Aids Foundation’s find your fit campaign. The Condom FitKit.

We went all out dick box.

Inside there's eight different condoms, various lubricants, and a masturbator toy to work your way through and find the best fit. These packs were sent to influencers to raise awareness for The FitKit, which is a free resource for under 25 gay, transgender and bisexual individuals who have sex with people with penises.

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Contributors: DDB Advertising, Think Packaging

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